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Fiona Burns

Fiona Burns

Freelance UX designer helping founders & entrepreneurs all over the world bring their ideas to life.

What AI can’t (yet) do in marketplace UX
Jul 10, 2025

What AI can’t (yet) do in marketplace UX

Plus, what that means for your product decisions

Fiona Burns
Fiona Burns
Why your marketplace needs category landing pages
Jun 26, 2025

Why your marketplace needs category landing pages

Plus, how to design category-specific landing pages that actually convert

Fiona Burns
Fiona Burns
Which marketplace metrics actually matter at the start?
Jun 19, 2025

Which marketplace metrics actually matter at the start?

Plus, the top tools for tracking metrics on your Sharetribe marketplace

Fiona Burns
Fiona Burns
Why, when, and how to build in friction
May 29, 2025

Why, when, and how to build in friction

Plus examples of marketplaces that use friction positively

Fiona Burns
Fiona Burns
How AI is changing the UX design process
May 15, 2025

How AI is changing the UX design process

Plus, the best AI design tools to use right now

Fiona Burns
Fiona Burns
How to design high-converting category landing pages
May 01, 2025

How to design high-converting category landing pages

Plus, why they are one of the most underused growth levers in marketplace design

Fiona Burns
Fiona Burns
How should I prioritise features for my marketplace MVP?
Apr 24, 2025

How should I prioritise features for my marketplace MVP?

Plus, why you should start with your riskiest assumptions

Fiona Burns
Fiona Burns
Should my marketplace have a blog?
Apr 17, 2025

Should my marketplace have a blog?

Plus, what separates a generic content dump from a strategic growth tool

Fiona Burns
Fiona Burns
Should I build a closed marketplace or an open one?
Apr 10, 2025

Should I build a closed marketplace or an open one?

Fiona Burns
Fiona Burns
Why you should be married to the problem, not the solution
Apr 03, 2025

Why you should be married to the problem, not the solution

Your job isn't to be right – it's to be successful.

Fiona Burns
Fiona Burns
Proven tactics to elevate the design and user experience your marketplace.

Marketplace Minute

Proven tactics to elevate the design and user experience your marketplace.

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